At Vasion, I spearheaded the creation of a custom email design system in Figma, boosting brand consistency and engagement across campaigns. I also streamlined the illustration process by developing a design system in Figma with pre-built components for spot and full-scene illustrations—perfect for social media, blogs, emails, web imagery, and more. From social media ads to campaign collateral, I worked hand-in-hand with cross-functional teams to deliver designs that hit project goals and connected with audiences.